Jim joined RDF in 2009 from ITV Productions where he held the position of Director, ITV Studios, Factual & Entertainment since 2003. At ITV his two genre section of the business had more than 500 staff and was responsible for a stellar slate of programming. Prior to this role he was Group Controller, Granada Factual (from 2001) and Controller of Factual Programmes, LWT (from 1997). He has worked in television production for over 25 years and personally created and devised a wide range of programmes.  

For more than 12 years Jim oversaw the growth of RDF and the creation of a roster of new, returnable hits, including Secret Life of Four Year Olds, Eat Well For Less and 100 Year Old Drivers. RDF’s daytime slate also expanded rapidly with quiz hit, Tipping Point and Dickinson’s Real Deal leading the charge. 

In 2015 RDF set up its own entertainment label, Fizz, which secured a raft of commissions for multiple broadcasters. Jim stood down as RDF MD at the end of 2021 to begin a portfolio career, which includes consultancy for leading production companies and lecturing at the National Film and Television School.